59
knife blanks
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Incredible$27.22avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Review moat
Great140.32avg incumbent reviews — the moat a new listing must climb
Brand share
Great47%top-5 brand share — no brand owns this niche
Price range
Great$8.10–$103.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$143K$143K/yr · 389K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-19.8%90-day search growth — must beat 0% to launch