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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 18Growth 25Conversion 56Competition 27Returns 98Price range 76Avg price 95Brand share 0Review moat 79Quality gap 28

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$25.67

avg listing price — sweet spot $15–$100

Review moat

Great418.13

avg incumbent reviews — the moat a new listing must climb

Price range

Great$4.28–$115.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+0.1%

90-day search growth — must beat 0% to launch

Market size

Bad$70K

$70K/yr · 58K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

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