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japanese lantern
Worth a lookShows a sweet-spot price point ($41.80 avg), but weak search conversion (1.2%) keeps it on the watch list.
Avg price
Incredible$41.80avg listing price — sweet spot $15–$100
Brand share
Great41%top-5 brand share — no brand owns this niche
Review moat
Great216.84avg incumbent reviews — the moat a new listing must climb
Competition
Great35%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+25.3%90-day search growth — must beat 0% to launch
Returns
Okay4.6%return rate — above 5% kills the launch gate
Market size
Okay$109K$109K/yr · 222K searches
Price range
Okay$8.10–$353.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand