Skip to content
48

home inspection tools

Skip it

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 97Growth 14Conversion 77Competition 16Returns 52Price range 74Avg price 95Brand share 4Review moat 34Quality gap 53

Market size

Incredible$4.7M

$4.7M/yr · 1.5M searches

Avg price

Incredible$41.61

avg listing price — sweet spot $15–$100

Conversion

Great7.5%

search→purchase rate — share of searches ending in a sale

Price range

Good$10.06–$124.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Good2.9%

return rate — above 5% kills the launch gate

Review moat

Okay3,050.43

avg incumbent reviews — the moat a new listing must climb

Competition

Bad81%

top-5 click share — a locked-up shelf

Growth

Bad-22.9%

90-day search growth — must beat 0% to launch

Brand share

Bad99%

top-5 brand share — brand-locked demand

Trend