41
home fire extinguisher 2-pack
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$31.90avg listing price — sweet spot $15–$100
Price range
Great$14.41–$55.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Growth
Okay+15.1%90-day search growth — must beat 0% to launch
Review moat
Bad9,332.36avg incumbent reviews — the moat a new listing must climb
Market size
Bad$68K$68K/yr · 34K searches
Competition
Bad79%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad98%top-5 brand share — brand-locked demand