57
heavy duty combination lock
Worth a lookShows searches that convert (8.9% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Price range
Great$6.20–$57.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$17.14avg listing price — sweet spot $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Returns
Good2.4%return rate — above 5% kills the launch gate
Market size
Okay$273K$273K/yr · 179K searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+15.8%90-day search growth — must beat 0% to launch
Review moat
Bad6,894.03avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand