53
hang without damaging walls
Worth a lookShows low returns (1.3%), but a small market ($68K/yr) keeps it on the watch list.
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Brand share
Great60%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$5.71–$24.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.52avg listing price — sweet spot $15–$100
Growth
Okay+0.6%90-day search growth — must beat 0% to launch
Review moat
Bad13,368.19avg incumbent reviews — the moat a new listing must climb
Market size
Bad$68K$68K/yr · 95K searches