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gu10+c 120v 50w bulb
Skip itPrices mostly outside the sweet spot ($5.70–$13.89) — this niche doesn't clear our bar today.
Conversion
Incredible22.2%search→purchase rate — share of searches ending in a sale
Returns
Great1.3%return rate — above 5% kills the launch gate
Market size
Okay$236K$236K/yr · 116K searches
Review moat
Okay2,188.9avg incumbent reviews — the moat a new listing must climb
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Avg price
Okay$9.16avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-13.7%90-day search growth — must beat 0% to launch
Competition
Bad85%top-5 click share — a locked-up shelf
Price range
Bad$5.70–$13.89cheapest to priciest tracked listing — scored on the share inside $15–$100