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58

green extension cord

Worth a look

Shows a sweet-spot price point ($20.65 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 62Growth 68Conversion 88Competition 58Returns 47Price range 82Avg price 89Brand share 51Review moat 25Quality gap 18

Avg price

Great$20.65

avg listing price — sweet spot $15–$100

Conversion

Great10.3%

search→purchase rate — share of searches ending in a sale

Price range

Great$7.20–$53.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+48.6%

90-day search growth — must beat 0% to launch

Market size

Good$551K

$551K/yr · 258K searches

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Review moat

Bad4,016.74

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Reviews