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green extension cord outdoor
Worth a lookShows searches that convert (13.1% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible13.1%search→purchase rate — share of searches ending in a sale
Growth
Great+94.0%90-day search growth — must beat 0% to launch
Avg price
Great$20.50avg listing price — sweet spot $15–$100
Price range
Great$7.51–$53.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$300K$300K/yr · 112K searches
Returns
Okay3.3%return rate — above 5% kills the launch gate
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Review moat
Bad4,980.3avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality