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godzilla lamp
Skip itA small market ($25K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible99.56avg incumbent reviews — the moat a new listing must climb
Price range
Incredible$20.15–$92.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$48.47avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-4.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$25K$25K/yr · 71K searches