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genie lamp
Skip itSoft demand (-24.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$37.61avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Review moat
Good666.85avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$145K$145K/yr · 162K searches
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$7.75–$379.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad7.0%return rate — above 5% kills the launch gate
Growth
Bad-24.6%90-day search growth — must beat 0% to launch
Signals High Returns