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54

garage light bulb

Worth a look

Shows a sweet-spot price point ($37.29 avg), but soft demand (-12.7% this quarter) keeps it on the watch list.

Market size 78Growth 19Conversion 61Competition 49Returns 57Price range 68Avg price 95Brand share 75Review moat 29Quality gap 37

Avg price

Incredible$37.29

avg listing price — sweet spot $15–$100

Market size

Great$1.0M

$1.0M/yr · 525K searches

Brand share

Great60%

top-5 brand share — no brand owns this niche

Price range

Good$8.57–$133.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Returns

Good2.7%

return rate — above 5% kills the launch gate

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,627.57

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-12.7%

90-day search growth — must beat 0% to launch

Reviews