26
freeze miser
Skip itSoft demand (-86.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$79.51avg listing price — sweet spot $15–$100
Review moat
Good1,034.13avg incumbent reviews — the moat a new listing must climb
Market size
Good$361K$361K/yr · 455K searches
Price range
Okay$20.79–$223.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Okay4.7%return rate — above 5% kills the launch gate
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Competition
Bad92%top-5 click share — a locked-up shelf
Growth
Bad-86.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price