71
floor gap fixer
Worth a lookShows beatable incumbent ratings (3.5★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Brand share
Incredible39%top-5 brand share — no brand owns this niche
Review moat
Great186.91avg incumbent reviews — the moat a new listing must climb
Competition
Great26%top-5 click share — an open shelf
Avg price
Great$20.37avg listing price — sweet spot $15–$100
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Market size
Great$1.1M$1.1M/yr · 558K searches
Price range
Great$7.50–$38.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.5%return rate — above 5% kills the launch gate
Growth
Bad-42.8%90-day search growth — must beat 0% to launch