Skip to content
51

featherboard

Worth a look

Shows a sweet-spot price point ($32.82 avg), but soft demand (-7.8% this quarter) keeps it on the watch list.

Market size 52Growth 21Conversion 72Competition 44Returns 67Price range 93Avg price 95Brand share 25Review moat 72Quality gap 43

Avg price

Incredible$32.82

avg listing price — sweet spot $15–$100

Price range

Great$13.49–$72.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.6%

search→purchase rate — share of searches ending in a sale

Review moat

Good617.05

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.3%

return rate — above 5% kills the launch gate

Market size

Good$314K

$314K/yr · 145K searches

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Growth

Bad-7.8%

90-day search growth — must beat 0% to launch

Trend