45
farmhouse sink
Skip itPrices mostly outside the sweet spot ($117.55–$1173.26) — this niche doesn't clear our bar today.
Market size
Great$1.3M$1.3M/yr · 509K searches
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Review moat
Good665.74avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$278.38avg listing price — sweet spot $15–$100
Growth
Bad-2.5%90-day search growth — must beat 0% to launch
Returns
Bad7.4%return rate — above 5% kills the launch gate
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Price range
Bad$117.55–$1173.26cheapest to priciest tracked listing — scored on the share inside $15–$100