45
fan and light switch combo
Skip itHigh returns (8.6%) — this niche doesn't clear our bar today.
Avg price
Incredible$32.01avg listing price — sweet spot $15–$100
Price range
Great$6.93–$114.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Review moat
Good1,238.93avg incumbent reviews — the moat a new listing must climb
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Market size
Okay$100K$100K/yr · 102K searches
Growth
Okay+0.4%90-day search growth — must beat 0% to launch
Returns
Bad8.6%return rate — above 5% kills the launch gate
Signals High Returns