46
extension cord 6 feet
Skip itPrices mostly outside the sweet spot ($6.01–$11.02) — this niche doesn't clear our bar today.
Conversion
Incredible16.0%search→purchase rate — share of searches ending in a sale
Returns
Great1.4%return rate — above 5% kills the launch gate
Market size
Good$750K$750K/yr · 558K searches
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Growth
Okay+3.5%90-day search growth — must beat 0% to launch
Avg price
Bad$8.42avg listing price — sweet spot $15–$100
Review moat
Bad15,027.27avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Price range
Bad$6.01–$11.02cheapest to priciest tracked listing — scored on the share inside $15–$100