47
epoxy putty for wood
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Good$6.06–$38.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.43avg listing price — sweet spot $15–$100
Growth
Good+47.4%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,546.45avg incumbent reviews — the moat a new listing must climb
Market size
Okay$130K$130K/yr · 85K searches
Competition
Bad84%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand