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emergency lighting

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A small market ($87K/yr) — this niche doesn't clear our bar today.

Market size 22Growth 24Conversion 39Competition 59Returns 58Price range 44Avg price 94Brand share 76Review moat 25Quality gap 28

Avg price

Great$47.16

avg listing price — sweet spot $15–$100

Brand share

Great59%

top-5 brand share — no brand owns this niche

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.7%

return rate — above 5% kills the launch gate

Price range

Okay$9.69–$204.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,457.5

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-2.9%

90-day search growth — must beat 0% to launch

Market size

Bad$87K

$87K/yr · 59K searches

Search terms