47
electric door strike
Skip itSoft demand (-15.6% this quarter) — this niche doesn't clear our bar today.
Review moat
Great121.95avg incumbent reviews — the moat a new listing must climb
Avg price
Great$86.75avg listing price — sweet spot $15–$100
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Returns
Okay3.3%return rate — above 5% kills the launch gate
Market size
Okay$230K$230K/yr · 56K searches
Price range
Okay$4.87–$281.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-15.6%90-day search growth — must beat 0% to launch