41
ecx screwdriver
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$15.73avg listing price — sweet spot $15–$100
Price range
Good$5.24–$38.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Review moat
Good1,225.57avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Growth
Bad-19.7%90-day search growth — must beat 0% to launch
Market size
Bad$57K$57K/yr · 71K searches
Brand share
Bad95%top-5 brand share — brand-locked demand