57
eclipse glasses
Worth a lookShows searches that convert (10.6% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$18.79avg listing price — sweet spot $15–$100
Price range
Great$7.51–$60.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$362K$362K/yr · 181K searches
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Growth
Okay+13.7%90-day search growth — must beat 0% to launch
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Review moat
Bad6,360.87avg incumbent reviews — the moat a new listing must climb