25
draft stopper for window sill
Skip itSoft demand (-85.3% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Great$16.14avg listing price — sweet spot $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Price range
Okay$6.88–$22.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,202.17avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Competition
Bad90%top-5 click share — a locked-up shelf
Market size
Bad$5K$5K/yr · 29K searches
Growth
Bad-85.3%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand