49
dovetail jig
Skip itSoft demand (-29.7% this quarter) — this niche doesn't clear our bar today.
Brand share
Great51%top-5 brand share — no brand owns this niche
Review moat
Great411.52avg incumbent reviews — the moat a new listing must climb
Returns
Great1.9%return rate — above 5% kills the launch gate
Avg price
Great$93.47avg listing price — sweet spot $15–$100
Competition
Great40%top-5 click share — an open shelf
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$184K$184K/yr · 181K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Price range
Bad$9.79–$761.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-29.7%90-day search growth — must beat 0% to launch