47
double door handle set
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Competition
Great30%top-5 click share — an open shelf
Brand share
Great53%top-5 brand share — no brand owns this niche
Avg price
Great$95.71avg listing price — sweet spot $15–$100
Review moat
Good570.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$10.94–$204.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+2.5%90-day search growth — must beat 0% to launch
Returns
Bad5.9%return rate — above 5% kills the launch gate
Market size
Bad$77K$77K/yr · 116K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale