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door sensor
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$27.38avg listing price — sweet spot $15–$100
Market size
Great$1.9M$1.9M/yr · 883K searches
Price range
Great$12.78–$68.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Growth
Good+27.3%90-day search growth — must beat 0% to launch
Returns
Okay4.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad12,166.13avg incumbent reviews — the moat a new listing must climb
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand