50
diameter tape measure
Worth a lookShows low returns (0.3%), but soft demand (-15.3% this quarter) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible$42.33avg listing price — sweet spot $15–$100
Conversion
Good7.0%search→purchase rate — share of searches ending in a sale
Review moat
Good1,234.32avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Market size
Okay$197K$197K/yr · 67K searches
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Price range
Okay$7.03–$309.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-15.3%90-day search growth — must beat 0% to launch