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dewalt router edge guide
Skip itA small market ($20K/yr) — this niche doesn't clear our bar today.
Price range
Great$13.40–$37.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$19.19avg listing price — sweet spot $15–$100
Review moat
Good904avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Returns
Okay3.2%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
Bad87%top-5 click share — a locked-up shelf
Growth
Bad-29.1%90-day search growth — must beat 0% to launch
Market size
Bad$20K$20K/yr · 22K searches