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detroit lions neon sign
Skip itA small market ($35K/yr) — this niche doesn't clear our bar today.
Avg price
Great$47.43avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Review moat
Good1,101.08avg incumbent reviews — the moat a new listing must climb
Price range
Good$15.07–$184.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+14.4%90-day search growth — must beat 0% to launch
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$35K$35K/yr · 24K searches