38
delta trinsic
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Great497.56avg incumbent reviews — the moat a new listing must climb
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Market size
Good$579K$579K/yr · 64K searches
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Avg price
Okay$248.99avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-7.9%90-day search growth — must beat 0% to launch
Returns
Bad8.7%return rate — above 5% kills the launch gate
Price range
Bad$17.20–$1634.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand