40
crown royal neon sign
Skip itA small market ($29K/yr) — this niche doesn't clear our bar today.
Avg price
Great$50.38avg listing price — sweet spot $15–$100
Review moat
Great152.57avg incumbent reviews — the moat a new listing must climb
Returns
Great1.5%return rate — above 5% kills the launch gate
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Price range
Okay$11.01–$209.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-10.2%90-day search growth — must beat 0% to launch
Market size
Bad$29K$29K/yr · 11K searches