49
creepy gifts
Skip itPrices mostly outside the sweet spot ($11.87–$2978.15) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great301.73avg incumbent reviews — the moat a new listing must climb
Competition
Great37%top-5 click share — an open shelf
Avg price
Good$107.56avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Okay$204K$204K/yr · 88K searches
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-30.8%90-day search growth — must beat 0% to launch
Price range
Bad$11.87–$2978.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price