50
coping saw
Worth a lookShows low returns (1.2%), but a concentrated shelf (top 5 take 86% of clicks) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.61avg listing price — sweet spot $15–$100
Price range
Great$8.96–$36.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good753.33avg incumbent reviews — the moat a new listing must climb
Market size
Good$413K$413K/yr · 202K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Bad-12.2%90-day search growth — must beat 0% to launch
Competition
Bad86%top-5 click share — a locked-up shelf