29
coosa board
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible28.67avg incumbent reviews — the moat a new listing must climb
Returns
Great1.5%return rate — above 5% kills the launch gate
Growth
Good+21.0%90-day search growth — must beat 0% to launch
Avg price
Okay$255.96avg listing price — sweet spot $15–$100
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$49K$49K/yr · 52K searches
Competition
Bad86%top-5 click share — a locked-up shelf
Price range
Bad$25.56–$659.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand