50
construction hat
Worth a lookShows a sweet-spot price point ($22.19 avg), but a small market ($67K/yr) keeps it on the watch list.
Avg price
Great$22.19avg listing price — sweet spot $15–$100
Price range
Great$7.33–$58.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,259.27avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.4%return rate — above 5% kills the launch gate
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Okay+2.0%90-day search growth — must beat 0% to launch
Market size
Bad$67K$67K/yr · 104K searches
Signals No Dominant Brand