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46

column wraps for porch

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Weak search conversion (1.0%) — this niche doesn't clear our bar today.

Market size 16Growth 78Conversion 13Competition 23Returns 61Price range 49Avg price 84Brand share 23Review moat 82Quality gap 79

Avg price

Great$74.64

avg listing price — sweet spot $15–$100

Review moat

Great354.06

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Growth

Great+67.1%

90-day search growth — must beat 0% to launch

Returns

Good2.6%

return rate — above 5% kills the launch gate

Price range

Okay$15.39–$187.45

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad73%

top-5 click share — a locked-up shelf

Brand share

Bad91%

top-5 brand share — brand-locked demand

Market size

Bad$65K

$65K/yr · 83K searches

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Search terms