63
center finder
Worth a lookShows low returns (1.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Brand share
Great47%top-5 brand share — no brand owns this niche
Review moat
Great268.82avg incumbent reviews — the moat a new listing must climb
Avg price
Great$19.68avg listing price — sweet spot $15–$100
Price range
Great$6.26–$80.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Market size
Okay$139K$139K/yr · 156K searches
Growth
Bad-24.8%90-day search growth — must beat 0% to launch