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ceiling light no wiring

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Soft demand (-56.9% this quarter) — this niche doesn't clear our bar today.

Market size 32Growth 0Conversion 21Competition 45Returns 47Price range 94Avg price 95Brand share 69Review moat 64Quality gap 60

Avg price

Incredible$33.19

avg listing price — sweet spot $15–$100

Price range

Great$14.01–$94.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Review moat

Good937.96

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$149K

$149K/yr · 274K searches

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-56.9%

90-day search growth — must beat 0% to launch

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