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ceiling fan light bulbs 40w
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.01avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Review moat
Good880.67avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.75–$25.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-20.7%90-day search growth — must beat 0% to launch
Market size
Bad$44K$44K/yr · 26K searches
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand