Skip to content
44

cat snow globe

Skip it

A small market ($11K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 20Conversion 12Competition 73Returns 46Price range 89Avg price 95Brand share 71Review moat 84Quality gap 37

Avg price

Incredible$25.75

avg listing price — sweet spot $15–$100

Price range

Great$7.98–$99.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great313.7

avg incumbent reviews — the moat a new listing must climb

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Returns

Okay3.4%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-9.8%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$11K

$11K/yr · 45K searches

Search terms