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cat lamp stained glass
Skip itSoft demand (-26.4% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible54.05avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Great$58.96avg listing price — sweet spot $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Price range
Good$22.53–$168.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Bad$97K$97K/yr · 108K searches
Returns
Bad5.2%return rate — above 5% kills the launch gate
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-26.4%90-day search growth — must beat 0% to launch