carpet protection film
Worth a lookShows a sweet-spot price point ($39.94 avg), but a concentrated shelf (top 5 take 69% of clicks) keeps it on the watch list.
Avg price
Incredible$39.94avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Price range
Great$15.68–$119.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good660.94avg incumbent reviews — the moat a new listing must climb
Market size
Good$530K$530K/yr · 163K searches
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Okay+2.9%90-day search growth — must beat 0% to launch
Returns
Okay4.7%return rate — above 5% kills the launch gate
Competition
Okay69%top-5 click share — leaders hold, buyers still browse