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56

cabinet knobs

Worth a look

Shows a fragmented shelf (top 5 take 24% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 89Growth 24Conversion 33Competition 91Returns 21Price range 71Avg price 78Brand share 85Review moat 41Quality gap 24

Competition

Great24%

top-5 click share — an open shelf

Market size

Great$1.7M

$1.7M/yr · 3.9M searches

Brand share

Great50%

top-5 brand share — no brand owns this niche

Avg price

Great$16.25

avg listing price — sweet spot $15–$100

Price range

Good$4.45–$40.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,446.4

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-1.3%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad6.2%

return rate — above 5% kills the launch gate

Products