30
c7 light string
Skip itA small market ($5K/yr) — this niche doesn't clear our bar today.
Review moat
Great156.8avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.99avg listing price — sweet spot $15–$100
Price range
Good$12.32–$19.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+0.1%90-day search growth — must beat 0% to launch
Returns
Bad5.9%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Brand share
Bad94%top-5 brand share — brand-locked demand
Market size
Bad$5K$5K/yr · 21K searches
Signals High Returns