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53

bug bulb

Worth a look

Shows demand growing +87.2% this quarter, but a small market ($4K/yr) keeps it on the watch list.

Market size 1Growth 86Conversion 72Competition 42Returns 82Price range 37Avg price 34Brand share 71Review moat 50Quality gap 55

Growth

Great+87.2%

90-day search growth — must beat 0% to launch

Returns

Great1.7%

return rate — above 5% kills the launch gate

Conversion

Good6.7%

search→purchase rate — share of searches ending in a sale

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,502.75

avg incumbent reviews — the moat a new listing must climb

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$6.04–$20.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$10.08

avg listing price — sweet spot $15–$100

Market size

Bad$4K

$4K/yr · 6K searches

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