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brown christmas lights
Skip itA small market ($60K/yr) — this niche doesn't clear our bar today.
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Price range
Great$8.04–$37.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$14.95avg listing price — sweet spot $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Review moat
Okay1,905.67avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-2.5%90-day search growth — must beat 0% to launch
Competition
Bad74%top-5 click share — a locked-up shelf
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad$60K$60K/yr · 38K searches