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56

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Worth a look

Shows beatable incumbent ratings (4.2★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 47Growth 78Conversion 62Competition 36Returns 62Price range 42Avg price 40Brand share 57Review moat 36Quality gap 82

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Growth

Great+67.7%

90-day search growth — must beat 0% to launch

Conversion

Good5.5%

search→purchase rate — share of searches ending in a sale

Returns

Good2.5%

return rate — above 5% kills the launch gate

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Market size

Okay$254K

$254K/yr · 429K searches

Price range

Okay$5.38–$22.09

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$10.82

avg listing price — sweet spot $15–$100

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,922.39

avg incumbent reviews — the moat a new listing must climb

Search terms