44
box joint jig
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Review moat
Great164avg incumbent reviews — the moat a new listing must climb
Returns
Good2.1%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$153.66avg listing price — sweet spot $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Market size
Good$280K$280K/yr · 144K searches
Growth
Bad-6.5%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad94%top-5 brand share — brand-locked demand
Price range
Bad$36.20–$428.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price